Tell Charmin: Nature’s Calling, and She Wants Her Forests Back!

Canada’s boreal forest, known as the Amazon of the North, is being cut down to make toilet paper — threatening our climate, Indigenous communities, and the iconic boreal caribou.

Charmin toilet paper is made from forests like the boreal, which is currently being cleared at a rate of seven NHL hockey rinks per minute. And that toilet paper from those old-growth, carbon storing trees? Used once. Then flushed down the toilet.

We need to stop this tree-to-toilet pipeline and make Charmin planet-safe.

Tell David S. Taylor, CEO of Charmin’s parent company Procter & Gamble, to move toward a more sustainable model and stop flushing away our forests!

*Counter includes petition signatures by NRDC and our partner organizations.

Canada’s boreal forest, known as the Amazon of the North, is being cut down to make toilet paper — threatening our climate, Indigenous communities, and the iconic boreal caribou. Tell Charmin’s parent company, Procter & Gamble, to stop flushing away our forests!

Your message will be sent to:

David S. Taylor, President and CEO of Procter & Gamble

Subject line:

Stop flushing forests down the toilet and help protect the boreal!

(Consider adding your own thoughts — personalized messages are especially effective)

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